Pucci

The celebrated fashion designer Emilio Pucci, was born in the beautiful city of Florence in 1914.

Originally his early career was dominated by politics and action during the Second World War, however when peace game Pucci soon turned his attention and commitment towards a career in fashion.

Originally creating a range of ski wear, his collections soon developed into lingerie and swimwear and he began to develop a loyal following from the social elite and Hollywood stars such as Sophia Loren.

After Emilio's passing, the company passed into the hands of his daughter who continuted to steer the company to further success, so much so that the LVMG group took a majority shareholding in the company at the turn of this century.

One of the brands most recent developments has been Pucci Sunglasses, which have received critical acclaim since they were released to the market.